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"With Truviso, we empower our partners to get immediate insight and optimize their campaigns on the fly. They have more success, more visibility, and spend more with us."

VP of Sales,
Online Ad Network

Management Team


Tom Rowley

Tom Rowley
CEO

Named a Technology Pioneer by the World Economic Forum in 2002, Tom is a seasoned technology executive with a successful track record of bringing game-changing products to market. Prior to joining Truviso, Tom Rowley was CEO for StarVox Communications, a Santa Clara-based provider of integrated voice and data services. Tom has also held CEO positions at Preventsys, a supplier of enterprise security policy management software; Counterpane Internet Security, a managed security services provider; Veridicom, a spin-off of Lucent Technology’s Bell Labs providing silicon fingerprint readers; and Centigram, a leader in the voice messaging market. Tom Rowley holds two patents with the U.S. Patent Office, and has lectured on how to build a venture-backed companies for business schools at Stanford University, University of California at Berkeley and Santa Clara University.


Michael Franklin

Michael Franklin
CTO and Founder

Michael Franklin, Ph.D. is a Professor of Computer Science at the University of California, Berkeley, where he has been on the faculty since 1999. At Berkeley his research focuses on the architecture and performance of distributed data management and information systems. His recent projects cover the areas of wireless sensor networks, XML message brokers, data stream processing, scientific grid computing, and data management for the digital home. Earlier in his career, he spent five years as a database systems developer. He has held consulting and advisory roles at a number of leading companies, including Intel, Hewlett-Packard, IBM, The Mayfield Fund, and Bell Laboratories, and has served on Technical Advisory Boards for technology start ups including: Business Signatures, DATAllegro, Appstream, RightOrder, and WiseNut. He is a Fellow of the Association for Computing Machinery, a recipient of the National Science Foundation Career Award, and the ACM SIGMOD "Test of Time" award. Mike has his Ph.D. in Computer Science from the University of Wisconsin, Madison in 1993, an M.S.E. from Wang Institute of Graduate Studies in 1986, and a B.S. in Computer and Information Science from the University of Massachusetts, Amherst in 1983.


Sailesh Krishnamurthy

Sailesh Krishnamurthy
Vice President of Technology and Founder

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Sailesh Krishnamurthy, Ph.D. is responsible for setting and driving the overall technical strategy and direction for the Truviso product and solution portfolio. In addition, he works in close collaboration with marketing, sales and engineering teams in managing the product and solution roadmap, performance engineering, and technology evangelism. Previously, he built and managed the initial engineering, services and support teams at Truviso. Sailesh is a leading authority in the field of enterprise data management with over a dozen published academic papers and several U.S. patents. Sailesh investigated the technical ideas at the heart of Truviso's products as part of his doctoral research on stream query processing, earning a PhD. in Computer Science from UC Berkeley in 2006. Prior to graduate work at Berkeley, he worked at the Database Technology Institute at IBM Corporation where he designed and developed advanced features in IBM database products. Earlier, he worked on a Java virtual machine implementation at Netscape Communications. Sailesh has a Master's degree in computer Science from Purdue University and a Bachelor's degree in Electrical Engineering from the Birla Institute of Technology and Science in Pilani, India.


Tom Kuhr

Tom Kuhr
Senior Vice President of Marketing

Tom Kuhr spearheads product management and product strategy, as well as Truviso’s marketing and public relations initiatives. Tom has more than 17 years of experience bringing new technologies and software services to both business and consumer markets. Prior to joining Truviso, Tom headed Kuhr Strategies, a marketing consulting firm that assisted software, social media and ecommerce companies in launching new products and growing revenue. Ensuring marketing was built into each online service, he helped to grow these companies from concept to millions unique monthly users in months. Before that, Tom was Vice President of Marketing at Telelogic, a publicly-traded $220 million software company acquired by IBM, where he managed global marketing efforts in more than 30 countries. Tom has held senior marketing and management positions at disruptive Internet and enterprise software firms including Stamps.com, Day Software, and Styleclick.com - where he learned the value of great analytics first-hand. Tom graduated with a bachelor’s degree from the University of California, Santa Barbara.


Kim MacPherson

Kim MacPherson
Senior Vice President

Kim MacPherson leads the product development, customer and business operations teams for Truviso. Kim ensures the successful delivery and implementation of Continuous Analytics solutions for all of Truviso’s customers. Kim’s experience in building and launching high value products and services for both large and small enterprises makes her uniquely qualified to pioneer massively scalable, high-performance and easy-to-use solutions for the digital media market. Prior to joining Truviso, Kim was Vice President of engineering, professional services and consulting teams at EMC and RSA Security, building and launching new products and services for the Global Service and Security divisions. Kim joined RSA through the acquisition of Passmark Security, a rapid growth software company providing security solutions to financial services institutions. Kim has also worked at Intuit building and launching online consumer services such as Turbo Tax Electronic Filing and Quicken.com.


Christopher Reid

Christopher Reid
Vice President of Sales

Christopher Reid is responsible for all aspects of Truviso¡¦s sales organization. Chris has more than 20 years of software sales and sales management experience that includes building and managing both inside and field sales teams for rapid growth technology companies. Prior to Truviso, Chris led the sales team at Visual Sciences, a leading web analytics provider, and grew revenue from $15 million to over $100 million with 16 straight quarters of double-digit growth. Originally called Web Side Story, he helped lead the company through two key technology acquisitions and an initial public offering, before the company¡¦s own acquisition by Omniture. Before that Chris led the sales organization at Merant, a global e-business software services company. Leading a 70 person inside sales team, his efforts increased annual revenue from $50 to over $250 million, effectively leveraging the rapid shift of the market to Internet-related outsourcing.
Resources
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STRADA Analytics for
Online Advertising Datasheet PDF
Video Measurement Whitepaper PDF
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